"Big Ideas for Small Service Businesses: How to Successfully Advertise, Publicize, and Maximize Your Business or Professional Practice" by Tom and Marilyn Ross provides guidance on marketing strategies for small service businesses. It focuses on effective advertising, publicity, and business maximization techniques. The book likely covers a range of marketing approaches, potentially including online presence optimization, customer engagement, and brand awareness development. It may also provide practical advice on creating marketing plans and setting goals.

ISBN: 9780918880161